Starting First Step Export
Before starting the export activities there are some important things to do include:
Preparing the best human resources.
Preparing a product or commodity to be traded (product knowledge).
Knowing the distribution channels of products or commodities to be traded, the countries of export destination and the other countries competing exporters.
Able to analyze the development or the world market opportunities
1. Preparing HR (Human Resources) as possible.
This is important as a basis for the survival of a company. An export company employees have to be smoothly controlled foreign language (in this case English), understood and mastered in making bids letters (correspondence), manufacture and export documents and certainly understand the L / C or other payment systems such as TT exports . Besides, an agricultural export company must also have people who served as quality control (QC) of goods, both the company as a manufacturer directly or as a trader because the best quality of the delivered goods will determine our performance in the eyes of importers / buyers in addition to on time delivery course.
Some examples of the letters in the correspondence as follows:
- Company Introduction Letter (Introduce Letter)
This letter may be sent to prospective buyers who are considered worthy either via e-mail, air mail or fax.
The contents of this letter briefly explained about the company profile and products or commodities that are owned.
-Letter of Interest from the importer (Inquiry Letter)
This letter comes from prospective buyers / importers usually after seeing the company profile, or ads that we attach several websites or on reference of our trade attaches abroad.
This letter requested that we provide in the form of price bid (price), the ability of supply (supply ability), we have the quality (quality), duration of delivery (delivery time), packaging (packing), payment terms (payment terms) etc are considered necessary.
-Letter of Offer (Offer sheet)
This letter is made by exporters to importers in return for a letter of interest from importers in answering these questions so that interesting importers to continue to interact until the order or order placement.
Please note that the initial export transactions conducted through correspondence well in advance via e-mail, mail or Facsimile. Company letterhead must appear attractive (grace and beautiful) that can provide added value and grammar used either in correspondence or promotion / advertising can be a mirror and the existence of the company.
2. Preparing Product or Export Commodities
Before any offer to prospective buyers the exporter must first prepare the products or commodities that will be thrown into the world market, for products or commodities are not the result of an industrial / manufacturing should prepare items easily available, the amount that can be provided continuously (continuity ) and easy to produce. A company must know in detail whether the product is concerned about the specifications or other matters. To further support the future marketing of a company should also prepare a company’s website or can also be a product catalog to be included in future correspondence because it is often asked by the importer.
3. Knowing the distribution channels of products or commodities to be traded, the countries of export destination and the other countries competing exporters.
If we already have a product or commodity to be exported should also know the distribution channels, to any country of this commodity much in demand making it easier for us to do marketing.
In addition we also should know the competing countries that have similar commodities with better quality of our country that they have and the price they threw into the world market. It is intended that we can compete with them to reach the world market share are available.
4. Able to analyze the development or the world market opportunities
This is important if we want to develop our exports to other countries due to many world countries which have established manufacturing products of processing agricultural products in addition they also throw some local market like traditional markets or supermarkets as the continued growth of population. Besides it is necessary to also know the trend of world market prices for commodities to be marketed.
The things mentioned above seem trivial, but these things can also cause a very difficult company to sell commodities to foreign countries.
Also frequently good discussions with consultants or business agents who had started the first export order to explore the experience both joy and grief as a lesson for companies to start export. Or can also obtain additional knowledge and experience from the media or the Internet.
If we have the first order (first order / trial orders) This is a test for exporters who will be judged by the importer of good exporter companies, whether exporters can keep the commitments agreed upon in particular about the quality and timeliness. But if the exporters can pass through this stage then the trust will grow from importers and this is the first step in achieving success in the business of export.
So what is done when we have been able to export activities?
Maintaining a good image, by giving a good performance, commodity information is offered right there and always respond to letters either by e-mail or fax directly no more than 24 hours, because buyers usually want a reply as soon as possible.
Maintaining a good reputation by continuing to maintain the quality and timeliness so that buyers will continue to believe to make it easier for exporters and exporters to develop other buyer market.
Develop and maintain market share of existing markets in order not to loose the other competitors.
Comment from viral submitter pro review
Time April 7, 2010 at 5:28 am
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